Salesfusion, the provider of a no-fail approach to marketing automation, today announced the integration of its Marketing Automation Platform (MAP) with Bullhorn, the CRM company that helps customer-obsessed organizations transform their business relationships. The native integration will allow recruiting and staffing firms to streamline and automate communications with both candidates and employers.
eHire, a well established recruiting firm that builds their processes specifically on a relationship-based recruiting methodology, used Bullhorn and Salesfusion disparately prior to the integration to optimize their recruiting efforts. With the new integration in place, eHire can now sync all of their core elements, including leads, contacts, candidates, opportunities and campaigns and have visibility to all communications on individual records in Bullhorn.